Check out the hot new Spring/Summer 08 line by 55 DSL. Created in 1994 as an experimental spin-off from Diesel, 55 DSL rapidly established its own exuberant identity. Over the years it has sponsored the likes of surfer Joel Tudor, skaters Tony Hawk and Steve Berra and snowboarder Lukas Huffman. In a way, the company has a pact with its consumers. Customers provide loyalty, and 55DSL provides cutting edge fashion that help them enjoy their lives to the fullest.
March 27, 2008 in 55 dsl, brand, fashion, model, skate, ski, spring, street, summer, surf, trend, urban